The events industry is always evolving and it pays to keep up with what guests expect. It only takes a few innovative tweaks to help your event stand out from the rest. From trendy catering ideas to interactive sessions to liven up the mood, here’s how to ‘wow’ your guests in 2020.
Base your events on the concept of ‘bleisure’
If you haven’t heard of the buzz word ‘bleisure’ yet, you will. It means combining business with leisure when travelling. This is so important for your event because many people choose to attend - or not - based on where it’s held.
So, it’s time to think outside the box when it comes to venues in 2020. Look for venues that offer the practicality you need to stage your event, and enjoyment for guests who want to stay on for a couple of extra leisure days. Instead of hiring a boring old conference centre for example, choose a hotel with conference and resort facilities in a great location with plenty of things to do when the event is over.
Wow guests with on-trend catering
If there’s one magic trick you hold up your sleeve towards impressing your guests, it’s catering. Naturally, people expect and look forward to good-quality food, especially if they’re paying or donating in order to attend. What they don’t expect, and what they’ll talk about afterwards, is corporate catering in Sydney with an exciting twist.
Taking inspiration from New York to Bangkok, street food stalls are on-trend in the world of events. How do you replicate the street food scene? Hot dog stand hire in Sydney brings the vibe, along with the capability to feed any number of guests with ease. No matter where you hold your event, it’s a portable, flexible and exciting option that never fails to impress!
Keep your guests engaged
One of the most common reasons people think twice before attending events is the dreaded thought of boredom. No one really wants to sit through long speeches or product launches that resemble commercials on TV. The key to capturing the attention of an audience is to bring them into the action.
If you do have a lot of information to deliver, consider interactive ways of doing so. One idea is to turn speeches into interviews, whereby a moderator interviews the key speaker. This adds more interest and allows you to open up to question and answer sessions throughout.
Give your guests something fun to do during breaks by hiring a photo booth. Customise the photo backgrounds to highlight your branding and the event theme. What do people do with great photos? Pop them on social media, which is free advertising for you and a fun pursuit for them!
When you choose a venue that combines business with pleasure, corporate catering that tempts the taste buds and energetic interactive sessions, you’re guaranteed to ‘wow’ your guests in 2020.